Tuesday, December 23, 2014

Monday, December 22, 2014

Oracle Boosts Its Data-Driven Marketing Capabilities with Datalogix Acquisition



Oracle has purchased Datalogix, a data company that helps brands and agencies understand which digital ad campaigns drive in-store purchases.

December 22, 2014 at 07:13PM

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The Making of a Viral Video: How One Dog Racked Up 1.6 Million Views on YouTube



December 22, 2014 at 06:00PM via HubSpot Marketing Blog http://ift.tt/1sQEwSt

4 Awesome Social Media Campaigns of 2014



December 22, 2014 at 05:00PM via HubSpot Marketing Blog http://ift.tt/1HpXaHu

The Single Best Way to Convert More in Your Next Busy Season (and 4 Tactics to Get Started)



December 22, 2014 at 04:30PM via HubSpot Marketing Blog http://ift.tt/1AyLPEG

Will Losing Starbucks Mean the End of Square?



With the impending discontinuation of the Wallet app, the world's largest coffee company will no longer take Square's payments, instead focusing on its own mobile payment solution.

December 22, 2014 at 04:03PM

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The Best Campaigns You Didn't See in 2014



The past year was full of brilliant marketing campaigns, but some clever content got overlooked. Experts Susan Credle and Greg Jarboe weigh in on the best of the rest in 2014.

December 22, 2014 at 04:00PM

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