How to Produce High-Quality Videos for Social Media

Need to do more with social video? Wondering how to increase the quality of your videos? In this article, you’ll discover practical tips to produce polished videos that perform well on social media. #1: Look Better on Camera I’m sure you’ve seen many social media videos where the person is looking down at the camera, […]

The post How to Produce High-Quality Videos for Social Media appeared first on Social Media Marketing | Social Media Examiner.

May 12, 2020 at 12:00PM https://bit.ly/2yOC4es
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2AlRJlX
via IFTTT

2020 Social Media Marketing Industry Report

Wondering how fellow marketers are using social media? Want to know what marketers plan to do with organic social activities, video marketing, and social ads? In our 12th annual social media study, we surveyed more than 5,200 marketers who reveal details you won’t find anywhere else. How Are Marketers Using Social Media? To understand how […]

The post 2020 Social Media Marketing Industry Report appeared first on Social Media Marketing | Social Media Examiner.

May 11, 2020 at 12:00PM https://bit.ly/2TamBwr
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/3cl5nnm
via IFTTT

New Pinterest Tools for Marketers

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Pinterest’s new shopping capabilities, Verified Merchant Program, and new marketing tools with special guest, Jennifer Priest. Tune […]

The post New Pinterest Tools for Marketers appeared first on Social Media Marketing | Social Media Examiner.

May 09, 2020 at 12:00PM https://bit.ly/2sCHeHt
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2xNf0MJ
via IFTTT

Using Facebook Ads in Uncertain Times

Wondering if you should make changes to your Facebook ads strategy? Looking for tips to guide your decision-making during times of uncertainty? To explore how to navigate Facebook advertising during the COVID-19 pandemic, I interview Amanda Bond on the Social Media Marketing Podcast. Amanda is a Facebook ads expert and founder of The Ad Strategist. […]

The post Using Facebook Ads in Uncertain Times appeared first on Social Media Marketing | Social Media Examiner.

May 08, 2020 at 12:00PM https://bit.ly/2YLz4Ky
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2xKoAzX
via IFTTT

How to Use Facebook Lead Ads to Book Virtual Shopping Appointments

Does your business rely on foot traffic? Looking for a unique way to serve your customers and sell your products? In this article, you’ll discover how to use Facebook lead ads to book virtual shopping sessions with customers and prospects. Why Use Facebook Lead Ads to Promote Virtual Shopping Sessions? When marketers think of Facebook […]

The post How to Use Facebook Lead Ads to Book Virtual Shopping Appointments appeared first on Social Media Marketing | Social Media Examiner.

May 06, 2020 at 12:00PM https://bit.ly/2SJQAem
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/35IEyXW
via IFTTT

How to Scale Valuable Facebook Lookalike Audiences

Want better results from your Facebook advertising? Wondering how to reach more people who look like your top customers? In this article, you’ll discover how to create and scale high-intent lookalike audiences with Facebook ads. Why Increasing the Lookalike Percentage Doesn’t Work for Scaling Facebook lookalike audiences let you reach a large number of people […]

The post How to Scale Valuable Facebook Lookalike Audiences appeared first on Social Media Marketing | Social Media Examiner.

May 05, 2020 at 12:00PM https://bit.ly/35F9msA
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2zVjq4I
via IFTTT

How to Set Up Instagram Gift Cards Stickers

Want to offer gift cards on Instagram? Wondering how to set up and use Instagram Stories gift card stickers? In this article, you’ll discover how to sell gift cards on Instagram. About Selling Gift Cards via Instagram To support businesses in selling online, Instagram has made it easier to sell directly to their audience (and […]

The post How to Set Up Instagram Gift Cards Stickers appeared first on Social Media Marketing | Social Media Examiner.

May 04, 2020 at 12:00PM https://bit.ly/3flEKkm
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2VY0uuO
via IFTTT

Facebook Live Video Updates: What Marketers Need to Know

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore improvements to Live video on Facebook and Instagram, paid live streams in Facebook Events, and Messenger Rooms […]

The post Facebook Live Video Updates: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner.

May 02, 2020 at 12:00PM https://bit.ly/2sCHeHt
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/35qX7iV
via IFTTT

How to Reclaim Lost Habits and Start New Ones

Need to develop better habits? Wondering how uncertainty or change impacts your habits? To explore how to reclaim lost habits and build new ones, I interview James Clear on the Social Media Marketing Podcast. James is the author of Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones. He […]

The post How to Reclaim Lost Habits and Start New Ones appeared first on Social Media Marketing | Social Media Examiner.

May 01, 2020 at 12:00PM https://bit.ly/3f65Vzf
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/3dbpTXP
via IFTTT

Beginner’s Guide to Successful Facebook Ads

Thinking of diving into Facebook ads? Wondering what the common pitfalls are? In this article, you’ll discover three important considerations when starting your first Facebook ad campaign. #1: Commit to a Facebook Funnel Implementation All successful marketing starts with a clear strategy and Facebook advertising is no exception. With a strategy built around your available […]

The post Beginner’s Guide to Successful Facebook Ads appeared first on Social Media Marketing | Social Media Examiner.

April 29, 2020 at 12:00PM https://bit.ly/2VNObRu
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/3bOZI8W
via IFTTT

How to Use LinkedIn Events to Promote Online or In-Person Events

Wondering how to get the word out on LinkedIn about an event you’re hosting? Have you heard of LinkedIn Events? In this article, you’ll discover how to use LinkedIn to promote your next online workshop, product launch, or in-person event. What Is the LinkedIn Events Feature? This feature allows you to create an event on […]

The post How to Use LinkedIn Events to Promote Online or In-Person Events appeared first on Social Media Marketing | Social Media Examiner.

April 28, 2020 at 12:00PM https://bit.ly/2Yf9Q6S
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2zFTudv
via IFTTT

How to Create Instagram Stories Polling Sticker Ads

Want interactivity in your Instagram Stories ads? Have you considered adding interactive polls to your ads? In this article, you’ll discover how to create an Instagram Stories ad poll for the best engagement. Why Use Polls in Your Instagram Stories Ads? Instagram polls give you a chance to interact with your customers and prospects, find […]

The post How to Create Instagram Stories Polling Sticker Ads appeared first on Social Media Marketing | Social Media Examiner.

April 27, 2020 at 12:00PM https://bit.ly/2VEIc1q
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/3aK0bb0
via IFTTT

Facebook Ad Updates: New Metrics and More

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook pulling back its mandated use of Campaign Budget Optimization for ads and the addition of new […]

The post Facebook Ad Updates: New Metrics and More appeared first on Social Media Marketing | Social Media Examiner.

April 25, 2020 at 12:00PM https://bit.ly/2sCHeHt
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/3aCXwQg
via IFTTT

Organic Social: Content Marketing Ideas From a Pro

Wondering if publishing organic social is worth your time? Looking for tips to improve your organic social content? To explore the power of organic content marketing, I interview Larry Kim on the Social Media Marketing Podcast. Larry Kim is the founder of WordStream and Mobile Monkey. He’s a content marketing pro and a top writer […]

The post Organic Social: Content Marketing Ideas From a Pro appeared first on Social Media Marketing | Social Media Examiner.

April 24, 2020 at 12:00PM https://bit.ly/3auvczz
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/3aue8tC
via IFTTT

How to Get Started With Instagram Stories for Business

Curious about using Instagram Stories for business? Wondering what type of Instagram Stories content works best? In this article, you’ll discover how to get started with Instagram Stories video for your business. #1: Plan Your Instagram Stories Content Strategy Instagram Stories sits at the top of the home feed and Explore page. In your story, […]

The post How to Get Started With Instagram Stories for Business appeared first on Social Media Marketing | Social Media Examiner.

April 22, 2020 at 12:00PM https://bit.ly/2VObHNd
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/34WNHMb
via IFTTT

How to Create Your First TikTok Video

Thinking of using TikTok? Wondering how to publish your first TikTok video? In this article, you’ll discover how to use TikTok’s in-app recording, editing, and effects features to create your first TikTok for business. #1: Get Acquainted With the TikTok Interface TikTok has experienced massive growth in the last 12 months with nearly 1 billion […]

The post How to Create Your First TikTok Video appeared first on Social Media Marketing | Social Media Examiner.

April 21, 2020 at 12:00PM https://bit.ly/2VJAMsx
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2xCyfsn
via IFTTT

Instagram Live for Business: 4 Tips to Improve Your Experience

Thinking of going live on Instagram? Wondering how to attract more viewers or what tech to use? In this article, you’ll discover four tips to plan, promote, and broadcast your next Instagram live. Why Use Instagram Live? One of the fastest ways to build rapport with your Instagram followers is through live video. Live experiences […]

The post Instagram Live for Business: 4 Tips to Improve Your Experience appeared first on Social Media Marketing | Social Media Examiner.

April 20, 2020 at 12:00PM https://bit.ly/3cugV7B
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2yuY7Gm
via IFTTT

Instagram Expands Desktop and Mobile Features

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Instagram rolling out the ability to view live video and direct messages on desktop, and other business […]

The post Instagram Expands Desktop and Mobile Features appeared first on Social Media Marketing | Social Media Examiner.

April 18, 2020 at 12:00PM https://bit.ly/2sCHeHt
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/3cmTU6m
via IFTTT

Becoming Well-Known: Your Plan to Becoming a Recognized Expert

What could you achieve for your business and yourself if you were more well-known? Could you reach and help more people with your message? To explore how to become a recognized expert in any industry, I recorded a special episode of the Social Media Marketing Podcast. I share a method that works for becoming well-known—regardless […]

The post Becoming Well-Known: Your Plan to Becoming a Recognized Expert appeared first on Social Media Marketing | Social Media Examiner.

April 17, 2020 at 12:00PM https://bit.ly/3afvzy6
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/3cpBZfj
via IFTTT

How to Use the LinkedIn Featured Section on Your Profile

Are you doing all you can on your profile? Wondering how to use the LinkedIn Featured section to your advantage? In this article, you’ll learn how to use the Featured section for LinkedIn profiles to showcase your most notable and up-to-date work samples and media mentions. What Is the Featured Section on LinkedIn? LinkedIn’s Featured section is […]

The post How to Use the LinkedIn Featured Section on Your Profile appeared first on Social Media Marketing | Social Media Examiner.

April 15, 2020 at 12:00PM https://bit.ly/3ablfqw
read more...
from Social Media Marketing | Social Media Examiner https://bit.ly/2RFleVu
via IFTTT